Interesting article. It's cool to see all of these old commercials. I draw different conclusions in some areas. For one thing, we have to look how the landscape changed. In the infancy of the PlayStation the industry was still fighting for shares in the emerging home console market featuring a myriad of companies including but not limited to Turbo Grafx, 3DO, and Atari. Sega and Sony both tried to distance themselves from the industry leader, Nintendo by being the most avant garde, which would by default make them more mature than Nintendo as kids do grow up. Sega, even before Sony reflected this attitude with campaigns like "Welcome To The Next Level" and eventually with "Fly Play Thing, Fly" which was Saturn's response to the PlayStation.